Join us on Wednesday May 21st at 5:00pm when we visit the Danish innovation and strategy consultancy ReD Associates at their office in the financial district of Manhattan. Here partner in ReD, Charlotte Vangsgaard, will give a presentation on ReD's New York business venture and how ReD distinguishes itself from other consultancy firms that we know of.
DACCNY will supply light snacks and drinks and - as always! - following Charlotte’s presentation, we will go to a bar in the neighborhood for a beer and some networking.
About ReD Associates
Since opening its doors in Copenhagen a decade ago, ReD has worked with some of the biggest companies in the world, including Intel, Novo Nordisk, and Carlsberg. Samsung Electronics used ReD’s research in designing what became the world’s best-selling televisions and ReD helped Adidas change its focus from competitive sports to the exploding fitness and sports-lifestyle market.
The anthropologists, sociologists, economists, journalists, and designers who make up ReD employ methods and ways of thinking from two domains – social scientific practices from ethnography and market analysis from traditional business practice – to study human behavior and help their clients solve complicated business challenges.
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